DUBAI: Tenants and landlords in the UAE have gained access to a new digital platform, Tern Rewards, which aims to turn rent payments into a rewarding experience. Launched on Friday, the service is free of hidden fees or credit card charges and is being promoted as the country’s first tenant loyalty programme.
With housing costs consuming between 30 and 40 per cent of household income and many residents still reliant on post-dated cheques, the platform offers a streamlined digital alternative. Through Tern Rewards, tenants can pay rent directly via their existing UAE-issued credit cards and earn reward points that can be redeemed at hundreds of retailers and service providers.
Officials behind the platform said the system not only eases financial pressure on households but also provides landlords and property managers with instant payment settlement, reducing operational risks and the reliance on paper cheques.
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Early partnerships with Al Zarooni Real Estate, Al Sayyah Group, and Dubai Sustainable City have highlighted market confidence in the initiative.
Economic experts noted that such solutions could strengthen household financial stability while stimulating sustainable growth in the property sector. By digitising one of the largest recurring household expenses, the platform also supports the UAE’s wider strategy of building a knowledge-based, digitally enabled economy.
“Tern Rewards aims to transform rent from a financial burden into a smart, rewarding economic experience — one that gives tenants tangible value while offering landlords a safe and efficient way to collect payments at no extra cost,” said Said Al Sayyed, co-founder of the platform.
He added that the initiative would contribute to the UAE’s standing as a hub for digital transformation and financial innovation.
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