DUBAI: The General Directorate of Identity and Foreigners Affairs – Dubai (GDRFA Dubai) has launched a unique initiative under the Dubai Fitness Challenge 30×30, welcoming travelers at Dubai International Airport with a custom entry stamp featuring the challenge’s logo.
The initiative reflects Dubai’s dynamic spirit and its commitment to promoting health, wellness, and an active lifestyle among both residents and visitors. It aligns with the vision of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council, to make physical fitness a daily habit and establish Dubai as the most active city in the world.

Brigadier Faisal Abdullah Al Nuaimi, Assistant Director General for the Airports Sector, said the initiative sends a clear message that movement and vitality are part of Dubai’s identity.
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“Through the 30×30 Fitness Challenge stamp, we celebrate the spirit of Dubai — a city that never stops moving,” he said. “This reflects our commitment to the leadership’s vision of instilling a culture of healthy living, extending even to travelers who experience Dubai’s positive energy the moment they arrive.”

He added that GDRFA Dubai’s participation in such initiatives goes beyond institutional engagement, reinforcing its role in serving people and strengthening Dubai’s global image as a city of innovation, humanity, and quality of life.
The special 30×30 Fitness Challenge stamp serves as a symbolic gesture, connecting sports, health, and hospitality, and offering every traveler passing through Dubai a reminder of the city’s vibrant and ever-evolving identity.
