EPA signs MoU with Network International to enhance digital payments

SHARJAH: The Emirates Publishers Association (EPA) has signed a memorandum of understanding (MoU) with Network International, a leading enabler of digital commerce in the Middle East and Africa, to offer advanced digital payment solutions to UAE publishers. This partnership aims to streamline the sales process of their publications and reduce financial overheads.

The agreement will enable publishers to benefit from cost-effective rates on both local and international payment cards, along with reduced fees on online sales transactions. Additionally, it will facilitate seamless and secure payment processing leveraging Network International’s payment solutions in the UAE.

Rashid Al Kous, Executive Director of EPA, highlighted that this initiative aligns with the Association’s goals to advance the publishing sector in the UAE. It supports member publishers by providing effective solutions to overcome challenges and enhancing their operations to meet modern standards, thus boosting the competitiveness and sustainability of the local publishing industry.

He reaffirmed that the partnership with Network International is part of the association’s broader efforts to integrate innovation into publishing processes, including adopting digital payment innovations to increase security and efficiency in transactions, as well as improve the book sales experience.

Jamal Al Nassai, Group Managing Director for Merchant Services – Middle East and North Africa (MENA) at Network International, said, “We are excited to partner with Emirates Publishers Association to implement a host of diverse, digitally advanced payment solutions that redefine operations for the publishing sector in the UAE. This strategic partnership aligns with our continued commitment to deliver valued-added services and payment innovation to our clients. We look forward to supporting EPA by strengthening their payment capabilities with our world-class payment solutions.”