House of Pops to be at Etisalat Beach Canteen 2023

DUBAI: House of Pops, the UAE’s healthiest, all-natural brand of ice pops and ice creams, is appearing at the city’s biggest foodie festival for the third time — the Etisalat Beach Canteen — from April 21 to May 7.

Everyone’s favourite home-grown dessert and treat brand promises to deliver its full range of treats on a stick, but also a host of awesome giveaways.

The biggest beach food festival in the region promises 17 days of food offerings, live entertainment and fun family activities, taking place at Jumeirah Beach, behind Sunset Mall.

Mazen Kanaan, CEO of the disruptive dessert company, says: “Etisalat Beach Canteen is now firmly on our annual event list. We love meeting customers, old and new, and we think this year’s event will be extra special as it marks the tenth edition of the Beach Canteen. With that in mind, we will be rewarding customers with a range of exclusive House of Pops giveaways — but you’ve got to come along to find out what’s on offer!

“Food festivals are often synonymous with fast food and treats — but a House of Pops treat is healthy, fruit-based, and guilt-free. We have developed our brand on that basis, and follow the food trends, which in recent years have moved towards healthier eating and more sustainable products.

“As a local company — founded in Dubai — we are not only proud to be a part of Dubai’s ever-evolving cosmopolitan food scene, but also that we are among the first companies to push a health-forwards approach to snacks and treats.”

On a site dominated by the smell of fast food, House of Pops is a rare offering — an all-natural, plant-based treat for the senses and the soul. Its range of ice pop fruit sticks and plant-milk based ice creams still feel indulgent and are as tasty as traditional ‘treats’ that do nothing for your health or waistline.

During the event, you can simply grab a pop or ice cream bar and enjoy it while you tour the beach festival, watch a glorious sunset, or choose a whole selection of frozen treats in a customised, take-home sharing box.

The House of Pops range is free from artificial colourings, flavourings, refined sugars, and rich in fibre. They are a fun, delicious way to get closer to your ‘Five A Day’ — and with a growing selection of tropical and traditional ice pop flavours in its Happiness, Keto, Choco-dipped and Royal range, you’re spoilt for choice, too.

House of Pops’ fruit-forward ice pops are vegan, featuring up to just five natural main ingredients. It’s presence at the Beach Canteen is a breath of fresh air for vegans, vegetarians and those with a range of intolerances and allergies who might otherwise feel left out from the food festival fun.

House of Pops strives to be good both for customers and the environment. It takes pride in its plastic-free biodegradable packaging, which can be tailored for special occasions, making the allergen-free ice pops perfect for all.

House of Pops can also bring the “cool” factor to companies, festivals and events with its catering service. And why not cool down from the comfort of your couch with House of Pops delivered to your door through Deliveroo, Talabat, and Zomato?