ABU DHABI: Al Masaood Automobiles has renewed its sponsorship as the Official Automotive Partner of the fifth edition of Abu Dhabi Summer Sports (ADSS) 2026, marking the third consecutive year of its partnership with the annual sporting event.
Organised by the Abu Dhabi Sports Council in collaboration with ADNEC Group, the event will continue until August 23 at ADNEC Abu Dhabi and the Al Ain Centre, bringing together sports enthusiasts, families and fitness communities through a range of indoor sporting activities.
As part of the partnership, Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain and the Al Dhafra Region, will showcase three Nissan models at dedicated exhibition spaces during the event.
The display will feature the Nissan Patrol Pro-4X, Nissan Pathfinder and Nissan X-Trail, highlighting the brand’s off-road capability, family-focused practicality and everyday versatility.
Visitors attending the event will also have the opportunity to enter a raffle draw for a chance to win a Nissan Magnite compact SUV.
Sales and Marketing Director Bachir Gemayel said the company was proud to return as the event’s automotive partner for a third successive year, describing Abu Dhabi Summer Sports as a platform that brings together people who share a passion for sports and healthy living.
He said the partnership reflects the company’s long-term commitment to supporting the people of Abu Dhabi and contributing to the emirate’s vision of becoming a leading destination for sports and wellness.
The company said the sponsorship forms part of its Sports and Youth corporate social responsibility programme, which focuses on promoting community wellbeing and encouraging active lifestyles across Abu Dhabi.
Officials added that the continued collaboration with the Abu Dhabi Sports Council underscores both organisations’ commitment to supporting the capital’s growing sports community through long-term partnerships.
